Hallmark Channel’s New Wine Club Sends Bottles Paired With Movies
The Hallmark Channel is known for its romantic flicks, but did you know they also have their own line of wines? And now they’re launching a wine club to go with it. Hallmark Channel Wine Club sends bottles four times a year to members and the wines are produced in partnership with Wines That Rock, which has made music-branded wines for everyone from Elvis to the Grateful Dead.
Members get to choose between three, six, or 12-bottle shipments that arrive every season. The first selection ships this September. Autumn Dreams, is a special reserve pinot noir that has “notes of boysenberry pie and ripe cherries.” Next up is December’s Snow Kissed, a special reserve zinfandel “with notes of blackberries and delicious plums.”
Hallmark Channel Wine Club membership comes with perks, including bonus bottles, wine tastings with the winemakers, a free month of Hallmark Movies Now, Keepsake Ornaments, and Hallmark Channel DVDs. But the best part may be that each bottle is “ready to be paired with Hallmark Channel movie-viewing suggestions.” Wines That Rock’s winemaker Andrew Nelson calls the wines “the perfect way to celebrate life’s special moments all year long.”
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